Know Thy Purpose: Robert Craven Interview – Robert Craven shares his innovative approach to business building by revealing the Five Truisms Of Business. Once you understand your market, and understand what your really good at, then its time create a purpose filled vision and mission For your organization. For most, that seems like a time consuming and daunting task, but Robert explains how easy it is to create, and how the right mission and vision statement can take your business to a whole new level.

Can you determine the health and profitability of your organization from just 5 numbers? You could if you had Productivity Metrics in place! Metrics are simply pieces of data that allow you to get a snapshot look at your organization. Productivity Metrics can also be early warning signals of: * Being out of compliance * Critical materials shortages * Violations of service level agreements * Missed customer service targets * Dangerous levels of debt, cash, expenses, absenteeism, and inventory shrinkage In this video clip, we talk about how to easily determine what metrics you need and how to collect them.

Buy signals, purchase objections, and sales barriers are all elements of the Sales Process that must be identified and documented as part of your Business Operations Blueprint.